Payfast by Network has launched the 2025 edition of the State of Pay report, now in its fifth year. This milestone edition, themed ‘Powering Economic Growth Through Evolving Payments‘, offers a comprehensive look at how digital payment solutions are helping South African businesses, especially SMEs, unlock growth, inclusion and resilience.
Since its debut, the State of Pay has grown from a benchmark study into a trusted resource for understanding the pulse of South Africa’s digital commerce. The fifth edition marks a turning point, capturing the rapid acceleration of digital adoption and the entrepreneurial energy driving the country’s economic future.
With SMEs employing millions and contributing significantly to the South African GDP, the report highlights how digital payments have become essential for survival and success.
What’s inside the Payfast by Network State of Pay 2025 report
This year’s report is packed with exclusive insights and data-driven findings, including:
- Anonymised Payfast merchant survey results from businesses across sectors like fashion, travel and general merchandise
- Anonymised consumer survey insights from Meta showcasing online and in-person shopping behaviours
- Proprietary Payfast platform data on transaction volumes, payment preferences and adoption trends
- Interviews with Payfast leaders on how payment innovation is shaping SME success
- Partner perspectives from TymeBank and Mobicred on embedded finance and access to capital
The report also explores the rise of omnichannel commerce, the growing popularity of Buy Now, Pay Later (BNPL), and the increasing importance of payment security and trust.
The 2025 State of Pay is designed to help merchants, policymakers and industry stakeholders make informed decisions. It connects the dots between innovation and impact, showing how digital payments are enabling businesses to grow, scale and serve more customers.
Download the Payfast by Network State of Pay Report 2025 now to discover how digital payments are powering progress, and how your business can benefit.
